Publishers and platforms are in a constant tug-of-war
In the race to goose traffic to their sites, publishers often seem to run from one third-party distributor to another, only to find the rules of engagement and potential rewards in a continuous state of flux.One trend that's likely to incite deeper change is that mobile is increasingly driving referral traffic to publisher sites, as users shift away from... read more...
How to Increase Business Efficiency In Print Marketing
When all businesses are moving online and making it their prime source of business, print marketing gets left behind. People have been putting too much effort on technology that sales and marketing in this niche have been ignored for long.But, let me ask you this: Don't you think it's time to reconsider print marketing? After all, it's still one of the best... read more...
Easy ways to reward chores with Technology
Today everyone has a computer in their home. Throw in a couple of laptops, tablets, gaming systems and you have a household full of technology. The problem is our kids enjoy these so much that it makes it difficult for them to even keep their room clean.Technology is the way of the future, so in reality it is good for kids to stay current with computers and... read more...
HK Magazine to cease publishing after 25 years
Say it ain't so! HK Magazine, the beloved English-language lifestyle publication, is closing down after 25 years.Industry sources, who declined to be named, told Coconuts Hong Kong that the decision was announced earlier today by upper management at SCMP Group.We're told that the final issue will be published on Oct. 7.At the time of writing, it is unclear... read more...
Ubisoft Announces New Book Publishing Division, Ubisoft Publishing
Assassin's Creed: Heresy - which is expected to release on November 15 -
is set within the Assassin's Creed universe and follows a novel "that
interweaves the story of a modern-day Templar with a 14th-century
narrative involving Joan of Arc".The story is written by Christie Golden, who's also written books
based within the worlds of Star Wars, Star Trek,... read more...
A Checklist for Publishing Your Book
Organizing and writing your novel is obviously the first step in the
publication process. There are already many useful resources available
that can help you plan and prepare that novel. But what about after the
book is written? Do you know the publishing and marketing steps you’ll
need to follow to get your work out into the world?It sounds daunting... read more...
Why You Should Incorporate Periodicals into Your Genealogy Research
Are you missing some important
genealogical information you just can’t seem to find? If you’ve looked
in all the usual places, and even some unusual ones, you may be
frustrated that you still can’t find the information you need to make
your family tree more complete and detailed. It’s an issue most
genealogists encounter more than once in their... read more...